Come visit our skateshop!

Come visit our skateshop!

Strandvejen 82
2900 Hellerup, Denmark

Mon - Fro, 11:00 - 17:30
Saturday, 10:00 - 14:00
Sunday, Closed

The beginning of ScootWorld

My brother Alexander and I (Frederik) started ScootWorld in March 2012 with the idea of revolutionizing the skating world. The idea came from the fact that Alexander was already riding stunt scooters at the time and it was an obvious opportunity. The market for stunt scooters, skateboards and action sport equipment was generally very niche at the time and competitors were hard to find. This also meant that there was a so called "gap" in the market, both in terms of shops selling these products, but also largely a lack of customer service and guidance within the industry. But how do you get started, two brothers aged 17 and 13 respectively in an industry where we had relatively limited knowledge and funds to start our journey? With the help of our parents and both of our children's savings, we could afford to buy products back home to fill up our first shop and start servicing interested customers in the best possible way. It was a hit! And a successful start to our journey.

The more time we spent on our little project, the more knowledge we also gained to create our very first and own brand, "Striker Scooter Parts", from scratch.It was a goal and a milestone to tick off as we got our first shipment home and could start selling the brand in our own shop and to dealers around the world.In 2015, we felt ready to take our passion and DNA further to build our first website. It was very important to us that we could provide the same customer service, guidance and offer a well thought out product catalogue online as we did in store.It also meant that we could reach more customers than just having a physical store.

How do we distinguish ourselves from our competitors?

As professional guidance was a market shortcoming, we decided that the cornerstone on which to build our business was and is customer service, guidance and quality second to none. It's not always easy to find the right size of scooter for your child, or the right length of skateboard. It requires professional expertise and guidance. So whether you're in our store, or surfing around online with questions you don't have, we're always on hand to lend a helping hand, making sure your purchase hits the spot first time.

We're not interested in having an "All Around" store, with everything good from "the sea". That's why we like to say "Quality over Quantity". You'll see this in our range too, where we've focused on building the best high quality scooters, skateboards, roller skates and protection for a wide age range, right from 2 years to +20 years, for both boys and girls.

We design and produce our own brands

Under our company ScootWorld ApS, we have 8 different brands that we have built and designed from scratch. It is important to us that we are involved in all processes during our production, so we know what quality we offer our customers. In addition, we also have the opportunity to guide and advise in relation to which model and size suits the age of our customers. Before we begin a process of a new product or model, we always look at the feedback from our customers, to create the best possible products. During our product process, there are many steps before we launch a new product, or model.

First of all, we have a design process, where we work with the factory and our designer to select the colours and shapes that go together. Then we have a prototype made that will be tested by our " team riders" to ensure the new product has the improvements and quality we want, before we release it to all our customers. This is obviously a long but really important process, as we as a company have to vouch for the new product.

Our brands

We have a total of 8 different brands in the action sports category.

Striker Scooter Parts: Stunt scooter parts and complete stunt scooters

ScootWorld: Stunt scooter parts, complete stunt scooters and clothing

Panda Freestyle Scooters: Complete Stunt scooters and some stunt scooter parts

Elyts: Skate shoes and bags

Reversal Protection: Skate helmets and knee and elbow pads

Skatenhagen: Skateboards

Venor Skates: Inline skates for kids

Primus Scooters: Transport scooters for kids and 3-wheel scooters for kids

Most of our brands can be found in many different action sports stores around the world, and we are very happy that so many skate shops choose to carry our brands. When we choose to build new brands, we prioritize quality, durability and price so that everyone, whether you're a beginner or a pro, has the opportunity to get their hands on proper action sports equipment. We've worked with many action sports athletes over the years to develop the exact products that riders around the world are looking for.

Where does ScootWorld stand now?

It's 2022 and we have been in business for over 10 years.

We are currently expanding the ScootWorld brand and so far we have online universes in Denmark, Germany, Sweden, Poland and an overall universe for all of Europe.

Our goal is to continue to provide a personal service and the right guidance to anyone looking for the right equipment for their action sports hobby. We hope to see our brands in many more action sports stores around the world, and that can only be done through hard work and the go-ahead that we will continue to have going forward.We have only just started on this amazing journey and we are excited to see what the future holds.

We would like to thank everyone who has supported us on our journey over the past 10 years, and we hope you will continue to do so for many years to come!


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